Writing articles is, in my opinion, one of the greatest ways to advertise a product or website. There is not a better cost effective way to bring highly targeted traffic to your business
1.) Itâ ™s Free
Here is a cost analysis of advertising mediums.
Television Infomercial: $75,000 to $1 Million Dollars.
Full page black and white newspaper advertisement
Nationwide Newspapers: $165,000 (Wall Street Journal, USA Today, etc)
Metropolitan Newspapers: $100,000 (NY Times, Washington Post)
Small Town Newspapers: At least $1000
Radio Advertising: $50 to $750 or more depending on which days and how many times your ad will run in a specified period.
Article Marketing: ZERO Dollars. Reach hundreds of thousands of possible readers each day all that is required is an investment of your time.
2.) You do not have to be a college English professor or have a degree in journalism to write high quality, informative articles.
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3.) In a short time your articles can establish you as an expert in your field. Your name may become a valuable resource to webmasters and publishers who are looking for fresh new content.
4.) Article writing is an easy way to get quality backlinks to your website. There are 500+ article directories on the internet and the number is growing daily. There is no faster way to get your article and your website into the top 10 on the search engines.
5.) You do not have to worry about SPAM laws and filters. If you are running your own ezine I am sure you have heard some of the horror stories about publishers being dumped by their hosts because of SPAM complaints. Readers come to view your articles. You are not sending them email which may be blocked for any number of reasons.
6.) The longevity of your articles will bring you business far into the future. Your articles will remain on the article directories and may be used by a publisher years into the future allowing you to generate life-long traffic.
If article marketing is not an advertising strategy that you are using, have you asked yourself why it isnâ ™t?
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Article Marketing â “ Discover the Magic